Many of you reading this wont remember Fist, the hardcore fetish club started by the gay scene’s First Lady of Sleaze Suzie Krueger back in 1994. Constantly pushing boundaries with its infamous playroom and extreme performances, Fist moved from venue to venue until eventually the police closed it down at the end of 2002.
In September 2003 Suzie bounced back with a new club called Hard On, which in just over ten years has dragged fetish clubbing into the 21st Century becoming London’s sexiest and funkiest fetish club. The Hard On brand hasn’t stopped there either and has gone on to successfully conquer Europe giving the horny residents of Barcelona, Amsterdam, Venice and Antwerp a taste of London’s Hard On too!
The Hard On Club has also spawned a successful online store, which as well as selling fetish gear, sex toys, lubes and all of those essential sexcessories, even stocks the top-selling Hard On Extra Strong Aromas and Hard On Stims, maximum strength herbal stimulants for men!
We almost forgot to mention that every year Hard On hosts the playroom at London’s porn star sextravaganza HustlaBall and, of course, the club’s collaboration with RUT to bring us the hugely successful Hotwired.
So, what’s next for the Hard On brand? World domination?
We asked Suzie Krueger if she had any plans for 2015. “Oh yes, plenty of plans!!” was her excited reply. “Some European dates, Italy – Venice & Rome and Belgium – Antwerp. Then there’s Hotwired, of course, and our usual filth fest here in London.”
• To keep up to date with all things Hard On, click on www.hardonclub.co.uk